What's your recommended set of e-commerce site tools? The afforable version and best version.

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I've checked multiple articles but of course some of them are sponsored.

These are what I'm looking at the moment:

1. DMP - Adobe audience manager, salesforce audience studio, onaduience
2. CRM - Salesforce, zoho, hubspot, freshworks
3. Social media management - Socialbakers, sociamonials, hootsuite, sprout
4. Email marketing - Mailchimp, klaviyo
5. SMS - Promotexter, privy, klaviyo, mobilemonkey
6. URL Shortener - Bitly, smarturl

What's your recommended combination for the affordable set and the best set? Any other tools that I should add?

Thank you!

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