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Overdraft: KOTN’s Founder Talks Hard Times and Soft Shirts

Portrait illustration of Benjamin Sehl, the co-founder of Kotn, wearing a brown sweater with a black t-shirt underneath and black framed glasses, against a teal background. Benjamin Sehl still isn’t sure if he’s “made it.” But after years of building KOTN from his in-laws’ basement and spinning it into a powerhouse online social impact brand with two retail stores, he’ll cautiously admit that he feels successful. Here, he talks about running out of money (more than once), securing funding (then losing it), and that time The Weeknd’s fan base nearly shut down KOTN’s pop-up.

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